Principles of marketing
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Principles of marketing

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Published by Prentice-Hall Canada in Scarborough, Ont .
Written in English


  • Marketing.

Book details:

Edition Notes

Includes bibliographical references and indexes.

StatementPhilip Kotler, Gordon H.G. McDougall.
ContributionsMcDougall, Gordon H. G., 1942-
The Physical Object
Paginationxvi, 604 p. :
Number of Pages604
ID Numbers
Open LibraryOL21965341M
ISBN 10013709311X

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